Customer Testimonial Videos
Customer testimonial videos are the quickest way to earn the trust of new customers by sharing the success stories of existing ones.
YOU DON’T NEED TO BE ON CAMERA
Let your customers do the talking.
Persuading new customers that your service or program is the right choice for them can be challenging. Customer testimonial videos allow you to share the real life success stories of people who have “taken the risk” of working with you and had incredible experiences.
YOUR STORY DESERVES TO BE TOLD
Showcase real, authentic stories.
Reviews can make or break your company. A recent study showed that 82% of consumers look for online reviews before purchasing from local businesses. Reviews are vital to any business, and video is a far more effective tool than text alone.
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Your ideal customers likely have dozens of companies to choose from in your market or industry. Customer testimonial videos can help you make it clear to them that you’re the right choice.
Most people have something holding them back from taking action and contacting you; an objection or hesitation that your existing clients likely had, too. Hearing from others with a similar story does more to build trust in the decision making process than hearing directly from you.
We created a framework to make our customer testimonial videos feel like recommendations from friends, rather than sales pitches from your business.
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The target audience for a customer testimonial video is any prospect who is considering doing business with you. These videos work best when the success story being highlighted resonates with your ideal customer personas, so we recommend creating multiple testimonial videos to address each customer’s needs and concerns.
We’ll work together to nail down who your target customers are, and which success stories will be the most effective to share.
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Customer testimonial videos do the heavy lifting of attracting the right clients, earning their trust quickly, and sharing the outcomes they can expect- all before getting on a call or into an appointment.
We work with you to determine the key touch points in your marketing funnel and sales systems where adding customer testimonial videos will make the strongest positive impact on conversions.
Besides featuring these videos on your website and social media, they can be used in a variety of more direct ways, like email campaigns, QR codes on print media, and quickly accessible social proof for your sales reps.
Spend more time doing what you do best, and let the customer testimonial videos go to work for you.
📖 Share Impactful Story
Emotion plays a huge role in purchase decisions. We highlight real customer stories to use in your sales process.
🙌 Get Better Customers
Draw in the right people and repel the wrong ones. Use video to quickly build connections with your ideal customers.
🧰 Sales Tool
Customer stories are one of the most effective sales & marketing assets. We capture them once to share at scale.
✨ Highlight Real People
Capture and share the positive impact you’ve made in the lives of your best customers, from their perspectives.
SOME OF OUR
Recent Work
GET THE MOST OUT OF YOUR VIDEO ASSET
Common Uses for Testimonial Videos
We want to ensure you can get the most out of your videos. Here are just a few more ways you can utilize this type of video to see even better results in your business.
Improve your sales & marketing
Build trust, empathy and credibility
Attract your ideal clients
Showcase powerful before/after examples
Reinforce your brand values & beliefs
Build a stronger bond with your audience
FUEL ON YOUR CONVERSION FIRE
Boost your conversion rate up to 80%
Research has shown that including video on a website or landing page can improve conversion rates by up to 80%, as videos can capture the attention of viewers and convey information in a more engaging and memorable way than text alone.
CUSTOM TAILORED FOR YOUR NEEDS
Customer Testimonial Packages
Our custom-tailored video packages offer a powerful way to create engaging testimonial videos that can drive business growth.
📍 100% on-location
We pride ourselves on shooting our brand story videos on-location, creating an authentic and immersive experience for viewers.
🎨 On-Brand Design
Our team ensures that every brand story video we create aligns with our clients' brand identity, values, and messaging.
🔍 Strategy Focused
Our approach is strategy-focused, ensuring that each video we create aligns with our clients' marketing and business objectives.
✅ Scalable Projects
We’re ready to scale projects according to the goal at hand, whether big or small. Our goal is always to maximize your impact as efficiently as possible.
📈 Scaleable packages that suit your needs.
Multiple sizes (Posts, stories. etc.)
Half-day of on-location shooting
Pro-level Lighting & Audio
Scripting & storyboarding support
Music & Graphics fully licensed
Marketing strategy sessions
Trusted by brands of all sizes
HERE ARE SOME OF OUR MOST
Frequently asked questions.
Can’t find what you’re looking for? Reach out to us directly and we’ll get back to you within 24 hours.
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Customer testimonial videos are a powerful tool for your business, as they provide social proof and build trust with potential customers. These videos feature satisfied customers sharing their positive experiences with your products or services, which can influence and persuade others to choose your brand.
By showcasing real people and their authentic testimonials, you can establish credibility, highlight your unique value proposition, and create a connection with your target audience. Customer testimonial videos have the potential to increase conversions, boost brand reputation, and ultimately drive business growth
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Absolutely!
We can help you choose the right customers for your testimonial videos. Our team will work with you to identify ideal customer profiles and develop a strategy for reaching out to them.
We can assist with conducting interviews, offering guidance on gathering testimonials, and helping your customers feel comfortable on camera.
Our goal is to make sure your customer testimonial videos are authentic, relatable, and resonate with your potential customers.
Macy’s commissioned us to create this short form video for their website to promote a new upcoming campaign.
Macy’s commissioned us to create this short form video for their website to promote a new upcoming campaign.